Brand portal
Solution for modern brand management
A central platform for everyone who works effectively with your brand.
As an agency for brand portals, we develop customized solutions for companies that want to digitize brand processes, ensure design standards, and efficiently manage internal and external teams.
When brand management becomes a bottleneck
Distributed assets, version chaos, inconsistent brand image. In many organizations, brand management is unnecessarily complicated.
The result:
- CI guidelines only exist as PDFs
- Assets are outdated, untraceable, or misused
- External partners access incorrect versions
- Internal queries cost time and nerves
Conclusion
The brand loses clarity and trust.
The solution – A brand portal from CRENEO
Everything in one place. Always up to date. Available to everyone. We develop customized portals that are tailored precisely to your brand and your organization—functional, visually appealing, and strategically well thought out. A tool for everyone who works with your brand—from marketing to agencies. Your brand portal includes, for example:
Interactive CI Guidelines
CMS/DAM/PIM connection
Download areas for logos, templates, media
Customized design in corporate style
Role & rights management / SSO connection
Access via desktop, tablet, or smartphone
Die Lösung – Ein Markenportal von CRENEO
Alles an einem Ort. Immer aktuell. Für alle verfügbar. Wir entwickeln als Agentur eine maßgeschneiderte Markenportal Lösung, die exakt auf Ihre Marke und Ihre Organisation zugeschnitten ist – funktional, visuell und strategisch durchdacht. Ein Tool für alle, die mit Ihrer Marke arbeiten – vom Marketing bis zur Agentur. Ihr Markenportal enthält z. B.:
Interactive CI Guidelines
What are the specific benefits of a brand portal?
Numbers, results, and real relief.
reference examples
Brand portals for different requirements and brand structures
FUNKE Mediengruppe brand portal
Over 1,000 internal and external users access the portal every day. Automation processes have been implemented and brand processes have been simplified in the long term – the brand image is clearer than ever.
GENERALI Brand Factory
Internal and external users can access the central portal at any time. Processes have been significantly streamlined—brand management is faster, clearer, and more reliably controlled.
The brand portal implemented by CRENEO is the result of a very collaborative partnership. Our requirements were understood, considered, and translated into a customized solution. The result is a brand portal that fits seamlessly into our processes and provides tangible support for our daily brand work.
Verena Katernberg, Head of Brand FUNKE Mediengruppe
Your path to your own brand portal
Six clear steps to a centralized brand management platform
Your path to your own brand portal
Six clear steps to a centralized brand management platform.
Why CRENEO is the right agency for brand portals
Strategy, design, and technology—all from a single source. CRENEO is a brand and design agency with a digital focus. We combine brand strategy with UX expertise and technical implementation. For portals that not only function—but inspire.
- Deep brand and CI expertise
- UX design with a focus on user needs
- Technical implementation from our own hands
- Experience with corporate and SME structures
- Long-term partnership instead of project management
Clients who trust us
Frequently asked questions (FAQ)
Everything you need to know before you start.
How long will implementation take?
8 to 16 weeks – depending on scope and interfaces.
What are the costs involved?
We calculate individually, transparently, and according to your needs.
Can content be maintained independently?
Yes. You get an intuitive CMS with role and rights management.
Is the brand portal multi-client capable?
Yes – for multi-brand companies, departments, or subsidiaries.
Can external partners be involved?
Definitely – with limited access in terms of time and functionality.
What are the technical requirements?
None in particular. The portal is web-based and can also be hosted by CRENEO on request.
How customized is a brand portal solution?
The brand portal is individually tailored to the company’s requirements and supplemented with customized modules.
Act now. Your brand won’t wait.
Request your personal demo or consultation.
A digital brand portal is more than just a tool—it is the key to professionally managing a brand in a complex, digital world.